36-38 New Oxford Street , London, WC1A 1EP

SquareMeal Review of Ballyhoo

Run by the team behind Cargo and The Shoreditch, Ballyhoo (formerly The Bowery) is the result of some substantial remodelling. So what’s the ballyhoo all about? A post-industrial post-punk disco in dark leather and metallic hues with chinoiserie accents, this venue aims to bring some E1 vibes to Holborn with its late-night party/dance bar and intimate live space showcasing indie and folk bands. Entry is free for most gigs, and major sporting events are screened live too. There’s no food at the moment, but drinks take in affordable wines, a wide range of beers, and tiki-style cocktails such as fog cutter, velvet mai tai and bee’s knees – plus a choice of sours including pisco-based West End. Happy hour’s hook is ‘two for £10’ cocktails and a ‘four for a tenner’ lager deal.

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Nearby Tube/Rail Stations

Holborn Tube Station 327m

Covent Garden Tube Station 465m


Address: 36-38 New Oxford Street , London WC1A 1EP

Area: Bloomsbury & Fitzrovia

Opening times

Mon-Sun 10am-12.30am (Thurs-Sat -2.30am)

Nearby Landmarks

Shaftesbury Theatre 109m

British Museum Great Court Millennium Site 206m


Telephone: 020 7580 3057


Cuisine: Bars

Food & Drink: