No.11 Pimlico Road

Modern European·
Bronze Award
London, SW1W 8NA ·Website ·Call020 7730 6784

SquareMeal Review of No.11 Pimlico Road

Bronze Award

As pretty as a picture, with white walls, pots of herbs and zinc-topped tables, this big corner venue beguiles the eye even before punters have sat down, and with a broad line-up of all-day favourites, a tempting selection of sharing plates and a dedicated ‘little people’ menu, it seems to have everything going for it. Grown-ups can pick from an assortment that runs from burgers and steaks to moules marinière, or rump of lamb with crushed celeriac and apple, ahead of desserts such as baked vanilla custard with warm roast plums. Service is slow but sweet, but punters amuse themselves by making plentiful use of the wine list and the well-made cocktails. Whether it’s date night, a post-work catch-up or Sunday lunch with the kids, everyone seems to have a good time – even if some think the food is “fairly average at best”.   

Good to know

Average Price
££££ - £30 - £49
Modern European


11 Pimlico Road, London, SW1W 8NA

020 7730 6784


Opening Times

Mon-Sun 9am-10pm


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7 Reviews 

Hartley H

28 November 2013  
Food & Drink 4
Service 4
Atmosphere 3.5
Value 3
Venison Pie
The Menu is basic and there's nothing wrong with that! We shared a few starters couscous coated goujons were nice and calamari was nice nothing to write home about but presented nicely and well executed. It didn't take much looking at the menu to come to the sudden realization that we were both ordering the venison pie. Served with beautiful naturally sweet parsnip mash and candied beetroot perfect to cut through the rich red wine, smoky lardon and portobello mushroom sauce I would go back there again and again to eat that pie!! I would live in that pie! It was so rich and glutenous I regretted ordering starters. A perfect dish for the winter season. My advise? Go to No11 don't have starters order a venison pie and a glass of red and it will be the best 20 odd quid you ever spent on a winter warmer in a nice bar/restaurant.

Nicole S

14 September 2013  
Food & Drink 5
Service 5
Atmosphere 5
Value 5
What A Blast!
We went to No. 11 for lunch last Sunday with friends, having spent an evening there a few month's earlier. This time, we took the kids. Intended to spend a few hours, ended up staying for 6! Oops! Wine (and prosecco) and roasts too delicious to leave. Six adults tried a mix of the Sunday roasts. I loved the pork, my husband said the beef was amazing,. We all tried a selection of starters, utterly gorgeous, especially the pea houmous. Friendly waiters even when our kids started running around. The attention to detail was incredible, kids juices served in retro milk bottles with candy cane style straws and great beer in cool half pint mugs that I want to buy. Great, busy but chilled atmosphere, eventually staggered out in the early evening. Will definitely be returning.

Amanda F

08 August 2013  
Food & Drink 5
Service 5
Atmosphere 5
Value 5
A great find
Great food, stylish surroundings, excellent friendly service – and surprisingly good value for the location. Food beautifully presented and freshly prepared. We went for an early lunch on a sunny Friday in London; relaxed atmosphere and tables nicely spaced for private dining. PS The cloakroom – up an elegant staircase -was glamorous and immaculate and worth a visit!

Aidan H

17 July 2013  
Food & Drink 3.5
Service 5
Atmosphere 5
Value 3
Good service, great drinks
I've walked past this place a few times with my wife and we always say we will try it out, there are some great places in the area and this new addition certainly does the road justice. We enjoyed a bottle of Albarino which was delicious – it was quite dear at £29 for the bottle but that's what I would expect from the area and for a good bottle of wine it's well worth it. I haven't found many excellent Spanish wines in the area so it was a welcome surprise to see it on the menu. We snacked on some crostini with light summery toppings – pea houmous and avocado mousse were tasty and light, and sat by the windows watching the world go by with a delicious breeze. Well worth a visit – lovely waitress too, can't remember her name but very amiable.

Alban B

07 July 2013  
Food & Drink 2
Service 2
Atmosphere 4
Value 1
Awful - Won't go back
I am a local to this food outlet and decided to pay a visit to have a few drinks and some food with a couple of my friends. As my friends were driving they decided to drink an orange juice with lemonade – and ended paying £6 for a soft drink – you can often buy a cocktail for that amount almost anywhere in London. The waiters did not have the decency to say that they were going to charge £3 for half an orange juice and half a lemonade. Felt cheated. When this was queried the waiter totally lacked the necessary manners to deal with the question – and started becoming agitated and almost confrontational. The beef burger I had was – dry and really indigestible. Won't be going back for some time!

Henrietta C

23 April 2013  
Food & Drink 5
Service 5
Atmosphere 5
Value 5
I went to No.11 Pimlico Road with some friends after work on Friday night. I have a friend who lives in the area so we thought we'd try it out. Had the best night, started with drinks and snacks and then got on the cocktails. Definitely recommend it for a girly catch up!

Helen L

16 April 2013  
Food & Drink 3
Service 3
Atmosphere 3
Value 3.5
Ancho-Vy for Vendetta
I take umbrage with No.11 Pimlico Road being 'more home than highstreet’. Not ‘til ‘home’ is a smallholding farming posh kids in chinos will this ring true. The postcode is what it is – a playground for the red-trousered – and that’s fine. It’s all too easy to jump on the bandwagon of needless, reductive toff bashing, but this place has plenty going for it. Firstly, the space looks mighty impressive. The magnificent staircase has rightly been retained from the venue’s previous incarnation as the Ebury, and it still carries every inch of the ’Gone with the Wind’ charm it always had. Secondly, No.11 offers relatively good value (whether you’re dining or drinking) in a location where bills normally unleash a world of pain. Given this glimmer of value, the esteemed reputation of its forefather and its proximity to the culinary wasteland that is London Victoria, it’s quite the shining star. We nipped in after work for a swift bev and a feed. There were flat whites and a daily juice for teetotallers (hooray) plus non-alcoholic beer (again, hooray!) but sadly it was the tinny-tasting and omnipresent Beck’s Blue. In terms of the hard stuff, there are plenty of Brit-themed cocktails and affordable wines by the glass, but beware the casual glass of Kiwi Sauvignon Blanc that’ll set you back £9 a pop. I was tickled to see an interloper from London’s East End make an appearance on the list in the form of Beavertown brews. (Are Pearly Kings and Queens next for an invitation to Chelsea)? And so to food. A trio of crostini was clearly bred from good stock (much like the clientele) but toasted to the point of spikiness, and didn’t make for elegant eating. At risk of sounding like my mother, where were the side plates? A sharing platter’s fine if you’re tackling one-bite morsels; less so if you’re left to balance your portion on a napkin (or worse still, your shirt. My friend’s choice of accessories for the rest of the evening were an upmarket handbag and a bosomful of guacamole). A few puzzling, cheffy affectations detracted from an otherwise okay meal. Concealing a decent remoulade beneath a hot, crumbed schnitzel was my main bugbear as it created a soggy underbelly. (Really good chips though, so the chef was breaking even at this point). A more significant misdemeanour was the salad that arrived with anchovies, despite reassurance all trace would be removed. They’d infiltrated the dressing ninja-style and weren’t visible having melted into obscurity, but – by heck – did my friend know about them. Realisation dawned with the first mouthful, and she swiftly turned green around the gills. She’s not allergic, or intolerant for that matter; she just can’t stand the blighters (like many people) and that heinous oiliness that coats your mouth with fishy unrest for the rest of the meal. She returned the plate and ordered a new, naked salad but was completely devoid of appetite by this point. (Disappointing then to find that only the first dish was removed from the bill, particularly given the goodwill gestures commonly extended in opening weeks). Service couldn’t have been more chipper and likeable, although ‘Anchovy Gate’ put a dampener on things and it was a mission to get our mitts on the bill. I suppose the problem with being ‘not quite bar, not quite restaurant’ is that you become a Jack of All Trades but a master of none. This place stands up as a wine bar but the cooking’s no more than alright, and not a match for the seasoned fine diners I’d imagine loiter in the vicinity. Lasting impressions of No.11 are that it’s a worthwhile crowd pleaser. It won’t break the bank, and it’s a fine spot to meet groups fresh from Victoria coach/train station (particularly given the acres of space for both bums on seats and noise absorption). But if it’s a pitstop during a Sloaney shopping trip you’re after, you’ll probably eat nicer things at the Daylesford Organic café within eyeshot. I'm pretty sure you won't overhear nearly as much outrageous chatter (trust me, there were gems) and there'll be fewer midday cocktails consumed, but it's proof that there's space in Chelsea for everyone.
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