Designer fashion brand Fendi has launched a pop up café in London themed around their logo.
Given the title Fendi Caffe, the pop up can be found on the fifth floor of luxury department store Harrods and will stay open throughout July and August.
The monochromatic dining room has been designed in collaboration with visual artist Joshua Vides (above) and features plenty of made-for-Instagram flourishes, including Fendi-branded walls, tables, menus, plates and crockery.
On the menu, you can expect to find an array of Italian delicacies, each with unique Fendi touches. That means bag-shaped biscuits and cakes and lattes that arrive at your table emblazoned with the brand’s signature double F logo.
It’s not all about the food and stylish interiors though, as there’s also a treat in store for fans of Fendi’s handbags. The Fendi Caffe houses a Fendi Peekaboo Bar, where guests can fully customise their own Mini Peekaboo bag, choosing up to three elements of the popular style to design their own bespoke handbag.
Shoppers will be spoilt for choice too, as there are more than 20 different options available for the body of the bag, as well as 25 variations for the handle and a further seven for the strap.
Fendi isn’t the only high-end fashion brand to move into the food and beverage industry of late, as legendary label Prada recently expanded its bakery brand Marchesi 1824 by opening a site in London’s Mayfair. The café opened its doors on Mount Street in April and serves up the likes of Milanese panettone, gianduja chococolates and Italian-style hot chocolate.
The Fendi Caffe will stay open until 31 August, while the Peekaboo Bar will only be open until 28 July.
If you love pretty restaurant interiors, check out our pick of the most Instagrammable pink restaurants in London.
All images: Fendi