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SquareMeal Review of Fitz's

Silver Award

Built in 1898, inspired by the long-lost 16th-century Château de Madrid near Paris, Charles Fitzroy Doll’s Renaissance-style grand hotel has been lavishly overhauled by new owners. They hope to draw fashionable London to Fitz’s, the Kimpton Fitzroy London’s destination cocktail lounge. The interior, designed by Russell Sage, is partitioned into two saloons served by a central bar. Darkly decadent and Byron-esque, the look is 19th-century Romantic baronial. Drink-in the surroundings while perusing Sean Fennelly’s (ex-Milk & Honey) cocktail list. Despite its arch Jazz Age graphics and shouty tags – ‘Lush’, ‘Tangy’, ‘Perfumed’ – the selection is a quietly confident repertoire of modern Manhattans, complex Martinis, inventive Slings and Rickeys. Standouts include Orlando (a Plantation pineapple rum, lime, pastis and pale-ale Daiquiri) and Golden Echo (a pear brandy, walnut liqueur and rum Mule, with pimento bitters and toasted sesame). Fitz’s food fits the bill too: graze on bone-marrow croquettes; Hasselback potatoes with sour cream and caviar; or lemon-sole tacos.



Good to know


Special offers from Fitz's

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Some new exciting activations in our cocktail bar:

Permanent Promotion

- ‘Do You Like Chocolate?’ a chocolate inspired, cocktail paired afternoon tea

- ‘Fitz’s Unplugged’ live music series 4 nights a week from 60s-inspired pop to dreamy indie folk

Location for Fitz's

Kimpton Fitzroy London, Corner of Guilford Street and Russell Square, Bloomsbury, London, WC1B 5BE

020 7123 5000


Opening Times

Mon 12:00-15:00
Tue 12:00-15:00
Wed 12:00-15:00
Thu 12:00-15:00
Fri 12:00-15:00
Sat 12:00-15:00
Sun 17:00-02:00

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