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SquareMeal Review of Koya Soho

Silver Award

Koya Soho doesn’t take reservations. As a result, there is a queue down the street, even on a Monday. Normally, this would be an inconvenience. But here, it’s part of the experience. After a short wait, we are ushered into the lively, sizzle-filled restaurant. Guided past vats of bubbling udon and slurping customers, we are assigned our metre of counter and tiny stools.

Everything on the menu sounds amazing, so we discuss it over sake. The sake - Kizakura Kappa Cup - is perfectly balanced with a hint of tang. After a lengthy discussion of the menu (a faux pas somewhere this busy), we order. Cider-braised pork belly comes first, the bowl smeared with fiery wasabi. We are still licking our fingers, teary-eyed when the karaage appears over the counter. Incredibly succulent inside, paired with pickled seaweed we could eat by the handful.

Housed in layer upon layer of crunchy shards, the tempura prawns that follow are insanely good. The vegetables can’t compete, save for the rich, umami-bomb mushrooms. Concerned by our dwindling noodle space but free of regret, we wash down the small plates with Asahi. Service here is a well-oiled machine: extremely efficient but never rushed.

Steaming bowls of Koya’s famous udon are delivered from across the counter. It’s safe to say the noodles are the focus here, making up about 95% of the dish. Some would expect a little more smoked mackerel or cumin lamb for their 13 odd quid. But this isn’t Wagamama. The noodles are brilliantly pillowy, having been made fresh that day. The broth, meanwhile, is laced with delicate, intermingling flavours, some so subtle they might have been imagined.

Koya isn’t super cheap, but then handmade things rarely are. Either way, if you want a proper ‘noodle bar’ experience, this is the place to go. Just watch your elbows.

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Good to know

Average Price
££££ - £30 - £49
Cuisine
Japanese, Vegan friendly, Vegetarian friendly
Ambience
Cool, Fun, Lively, Traditional
Food Occasions
All day dining, Breakfast
Alfresco And Views
Outside seating
Food Hygiene Rating
Food Hygiene Rating 5 for Koya Soho

About

Koya Soho is a Japanese restaurant famous for hand-made udon noodle dishes, located on Frith Street, right in the heart of Soho. This compact spot is part of the Koya family, which includes Koya Ko in Hackney, and Koya City in Bloombery Arcade, known for its focus on traditional Japanese udon noodles and casual dining. Koya soho is the original site, and it's central location means its still popular for those exploring the area or seeking a quick yet satisfying meal.

The menu revolves around freshly made udon noodles, which are prepared in-house daily using traditional techniques. Diners can choose between hot noodles in hot broth, cold noodles with hot broth, or cold noodles with cold dipping sauce - all mirroring very traditional Japanese recipes. Alongside the udon, there’s a selection of small plates that showcase seasonal ingredients and Japanese flavours as well as a specials board that changes regularly, taking seasonal British ingredients and using them in more inventive Japanese small plates. In general, you can expect dishes that highlight simplicity and quality, with an emphasis on fresh, carefully sourced produce.

The restaurant’s layout is simple and functional, with a focus on counter seating that encourages a relaxed, communal dining experience. This setup offers diners a chance to watch the chefs at work, adding an engaging element to the meal. The space is compact, making it well-suited to solo diners or small groups looking for an informal, quick bite. Koya does not do reservations but operates on a queue system - however, the counter seating and speed of the kitchen means that turnover in the restaurant is quick, and you're rarely waiting for too long to be seated. 

Takeaway options are available, allowing you to enjoy Koya’s handmade udon on the go, and Koya also operates a delivery service where you can order freshly made udon to your home, ready to use in your own recipes. 

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FAQs

Does Koya have vegetarian options?

Yes.

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Details

Get directions to Koya Soho Get directions to Koya Soho
Location
50 Frith Street, Soho, London, W1D 4SQ

Website

Opening Times

All day
Mon 10:00-22:00
Tue 10:00-22:00
Wed 10:00-22:00
Thu 10:00-22:00
Fri 10:00-22:00
Sat 10:00-22:00
Sun 10:00-22:00

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Reservations are not required at Koya Soho.

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