If you recognise Juliet Sear’s face from the television, it is probably because you have spied her on popular daytime show This Morning on ITV, where she makes regular appearances showing off her baking prowess, as well as her expertise in cooking savoury delights and her flair for styling dinner tables and other foodie occasions.
While there are plenty of baking and cooking experts on our televisions, Sear has made a name for herself in the industry as something of a go to person when it comes to outlandish, complicated bakes or creative food challenges. She is also a dab hand at illusion cakes (essentially bakes which are not as they first appear) and has previously created the likes of the world’s first edible Christmas jumper for baking brand Dr Oetker. Elsewhere, she has used her culinary know-how to craft illusion cakes which look like a neatly folded pile of blankets, an egg basket and a piping bag.
Alongside her regular appearances on This Morning, Sear is also a presenter for the BBC Good Food Kids Channel, as well as having her own YouTube channel where she uploads helpful instructional videos on how to create fun bakes such as rainbow cakes and a vegan Christmas yule log. She has also been a guest on cooking programmes including Sunday Brunch on Channel 4 and Live With Gabby on Channel 5.
Sear is just as comfortable behind the camera as she is in front of it though, having previously consulted on a number of television commercials, including the now famous trailer for The Great British Bake Off which featured the judge’s heads as cakes.
It should come as no surprise that Sear’s frequent appearances on television and popularity across social media has resulted in her having a clutch of celebrity fans who she has baked for. Across her 15 year career, Sear has baked show-stopping cakes for a whole host of high profile stars, including Prince Harry, Sir Ian McKellen and Kate Moss.