Danny Meyer’s Shake Shack has been wowing them stateside since 2004, and now the New York restaurateur has brought his modern-day ‘roadside burger stand’ to London. Set in Covent Garden’s tourist honeypot, the new venture features eco-friendly dining areas within the South Hall of the Market Building – an enticing draw for locals and American expats who are lured by a self-service menu of all-natural burgers, flat-top hot dogs and that US classic ‘frozen custard’. Native sourcing and ingredients from London’s artisan suppliers play their part in recreating the transatlantic repertoire – think layered burgers with soft buns and lashings of sauce, plus a host of other crowd-pleasing favourites partnered by crinkle-cut Yukon fries slathered in nacho-style cheese sauce. As for drinks, expect shakes, iced teas, fountain sodas, root beers and wines, served by staff who dole out Yankee hospitality with a big fat smile.
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