23 July 2014

Reverend JW Simpson

32 Goodge Street, London W1T 2QJ

Bars Bloomsbury, Fitzrovia
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  • Opening Hours: Mon-Sat 4pm-1am

Square Meal Review of Reverend JW Simpson ?

It’s named after a former ecclesiastical resident, but the Reverend’s grungy exposed tiles and peeling wallpaper suggest a bargain-basement lady of ill-repute rather than a man of the cloth. From the people behind the equally quirky Bourne & Hollingsworth nearby, this unreconstructed basement den looks like it was converted on a shoestring budget, and consequently feels more Dalston than affluent Fitzrovia. The bar’s main focus is a baker’s dozen of well-executed cocktails served in retro cut-glass stemware: a Ribena-esque port-berry stinger tastes like pimped-up juice for baby-boomers, although prune Manhattan and Redbourne royale (gin, lime, elderflower and Champagne) should have more universal appeal. Complimentary snacks and a piano for wannabe Michael Bublés are further reasons to take communion at this fun Fitzrovia dive – and you can even hire out the Rev’s old bedroom for private gatherings.

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