28 July 2014


75 Fairfax Road, London NW6 4EE

£37.00 Japanese West Hampstead, Kilburn
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  • Wine: £15.00
  • Opening Hours: Tues-Sun 12N-2.30pm 6-10pm

Square Meal Review of Atari-ya ?

Now that word has got out, it’s not so easy to bag a table at this dinky sushi joint, so phone ahead. Why the popularity? It’s Atari-ya’s flipping fresh fish – the quality soars above what you’ll find at chain sushi joints, but not the prices. Glossy slivers of tuna, salmon, yellowtail & mackerel are neatly lined up on wooden boards with mounds of wasabi & pickled ginger. Sushi aside, there’s much else to please: deep-fried halibut is like a fishy version of agedashi tofu in a soft, fragrant broth; chicken yakitori come as tasty little skewers; & the tempura has all the requisite crispness without any grease. Drink draught Asahi or warm saké & be sure to bring cash: you’ll want to reward the obliging staff, but tips aren’t accepted on credit cards.

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  1. Published : Thursday, 14th June 2012

    andmorefood :: atari-ya, london

    great japanese food at swiss cottage. this was my birthday dinner and I love love japanese food. there’s something so calming and clean about the tastes, and yet it covers the entire spectrum of flavours. I had actually planned to go to yashin this year as I’ve read great things about it – but then the most-planned things don’t always happen, and that’s not such a bad thing either. this isn’t my first time at atari-ya, and we fancied coming here was of greater value than going to yashin which would be technically perfect, but atari-ya is one of the famous importers of japanese high-grade fish in london and so why not just go to the source if you’re hankering after some great sushi/sashimi?
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Essential Details for Atari-ya

  • Address: 75 Fairfax Road, London NW6 4EE
  • Telephone: 020 7328 5338
  • Website:
  • Opening Hours: Tues-Sun 12N-2.30pm 6-10pm
  • Capacities: Private room for 6 people

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