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Squaremeal Review of Novikov - Asian Restaurant ?

This is what a restaurant (or rather two) looks like when cost is no object – a showpiece glass-walled kitchen, indoor trees, wine in magnums and a celebrity on every other table. At big-time restaurateur Arkady Novikov's eponymous joint, you pay your money (lots of it) and take your choice: Asian or Italian. The former is the headline venue, with an exhaustive pan-regional choice of dim sum, noodles, sushi, wok dishes, teppanyaki, rice pots and the like; small plates are the most fun, and the flavours are nailed more often than not. Readers like the Peking duck rolls (wrapped at the table) and "superb" salmon teriyaki, but also check out the langoustine tartare, grilled monkfish liver, green cashew prawns and the 13-hour slow-cooked pork belly. The heavily hyped 'private jet menu' is one of Novikov's more novel eccentricities, although any super-rich takers will miss the opportunity to see and be seen.


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  1. Published :

    Her Favourite Food :: Her Favourite Food: Novikov, Mayfair

    Located in the heart of Mayfair, Novikov is prolific restaurateur Arkady Novikov's first foray into the London restaurant scene.
    This spacious venue houses a lounge, an Italian restaurant and an Asian restaurant set in different rooms and both offering different menus. The interiors are designed to ultimate perfection and the high quality and presentation of the decor reflect the high end status that Novikov have.

    As a result, at Novikov you receive great attention and care as you enter the door, meet with the reception/cloakroom and are shown to your seat. Each table is allocated a main waiter/waitress...
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