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24 April 2014

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Sweet harmony: Coca-Cola Olympic single launch

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An exclusive gig from Coca-Cola to celebrate the launch of the brand’s official single for the London 2012 Olympic Games 

Olympic song 1205_Olympic_Song_Launch_Katy_B_on_stage.jpgTHE EVENT: an exclusive gig from Coca-Cola to celebrate the launch of the brand’s official single for the London 2012 Olympic Games.  

THE VENUE: Stamford Bridge’s music venue Under the Bridge.  

THE HOST: Coca-Cola.  

THE FOOD: hearty bowl food, including crispy duck salad with plum dressing and prawn crackers, traditional Greek salad with feta and oregano dressing, Thai beef curry and jasmine rice, wild mushroom risotto with parmesan crisp and truffle oil and Malaysian chicken satay with peanut sauce.  

TO DRINK: beer, wine and soft drinks – only Coca-Cola soft drink products were served, naturally.

THE ENTERTAINMENT: performances from both Mark Ronson and Katy B, who finished their respective sets with a duet on the Coke anthem ‘Anywhere in the World’.  

SUPPLIERS: catering from Levy Restaurants and the in-house catering team at Under the Bridge.

THE TALKING POINT: Under the Bridge’s top-to-toe Coca-Cola rebrand. 

WE LOVED: the no-expense-spared venue, which has been kitted out with a bone-rattler of a sound system as well some notably cracking bathrooms (with speakers, so we didn’t miss a single second of the music).  

ON THE GUESTLIST: 500 VIPs, invited by M&C Saatchi. 


This article was first published in Square Meal Venues & Events, summer 2012.


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