September may seem a long way off from the season of mulled wine and fairy lights but, for Christmas venues and event organisers, it marks the start of a flurry of festive bookings. To mark the occasion, we called in Best Parties Ever to decorate the editor’s desk and share a few of its secrets.
Tim Stevens, MD at Eventist Group (the parent group of Best Parties Ever), told us: ‘For us, it really is Christmas every day but Tuesday Bluesday [August 29, the day after the bank holiday] is a turning point as people set a new highlight in their diary. We take bookings all year round, but this particular day is the one that really flies, as staff and organisers fire the starting gun on the countdown towards Christmas.’
If you’re looking for a coveted Thursday evening spot in December, then you have to act early or risk missing out. Not sure what to spend or whether it’s worth it? Best Parties Ever finds that the average spend per head is £86 (+VAT) and that a third of people say that being treated at Christmas time could boost staff morale at their company.
Best Parties Ever rounded their visit off with a few fun facts about what actually goes on behind the curtain during the party season. At Best Parties Ever alone, the team polishes 1,218,000 pieces of cutlery, lays out 7,000 sq m of dance floor, serves 696,000 canapés and pours enough sparkling wine to fill three Olympic-size swimming pools.
You can find out more about its 23 locations with an enquiry to the team here.