TV chef Galton Blackiston of Michelin-starred Morston Hall got into the seaside spirit when he opened this upmarket chippie with co-owner Spencer Gray along the north Norfolk coast in Cromer. Given his gastronomic pedigree, it’s no surprise that local produce is at the heart of things here, including seafood off the boats. Simple ideas and keen prices for the whole family are the order of the day, whether you sit down to eat in the restaurant or queue at the takeaway counter. Battered cod, haddock and plaice are the mainstays, but also look for Cromer crab cakes, hanger steak burgers and mushy pea fritters. Start off with something wacky such as cockle ‘popcorn’ with chilli vinegar and spiced salt, and finish with a scoop of locally sourced Norfolk ice cream. Just add stunning views across Cromer beach and the pier.