Itsu Soho

103 Wardour Street , London, W1F 0UQ


SquareMeal Review of Itsu Soho

An instantly recognisable yellow and pink butterfly now flies above some 35 branches of Itsu, both takeout shops and swish flagship restaurants. The links in the chain (founded by Julian ‘Pret a Manger’ Metcalfe) vary in size and promise, but all share the brand’s ‘health and happiness’ ethos – a philosophy that translates into light, fresh and fashionable Japanese-inspired sushi, soups and salads served with some style. For a quick lunch, try a sandwich-salad hybrid or one of the ‘grab and go’ bento boxes; otherwise simply snack on wasabi popcorn and dark chocolate rice cakes. From the conveyor belt – Itsu was a kaiten pioneer in the UK – go for colour-coded plates such as tataki beef salad or ‘new style’ salmon sashimi. Exotic cocktails including kiwimanjaro and lychee martini have the edge on the to-the-point drinks list.

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Nearby Tube/Rail Stations

Tottenham Court Road Tube Station 316m

Piccadilly Circus Tube Station 329m


Address: 103 Wardour Street , London W1F 0UQ

Area: Soho

Opening times

Mon-Sat 12N-11pm (Fri-Sat-12M) Sun 1-10.30pm

Nearby Landmarks

Freedom Theatre 60m

Wardour Street 75m


Telephone: 020 7479 4790


Cuisine: Japanese Sushi

Food & Drink: